Rider-owned since 2002.
Endeavor Design Inc. is a rider-owned company in North Vancouver. We make snowboards, facemasks, helmets and gloves, plus the outerwear and bags that go with them. We make them the way riders would: built to last, worth looking at, and backed without excuses.
Rider-owned since 2002
Four brands, one crew
Since 2002
Since 2006
Since 2007
Since 2007
Endeavor
Endeavor has been rider-owned since 2002, when Canadian pro and Wildcat Max Jenke founded it in Vancouver. We build boards to last and work with artists to make them worth looking at, season after season. We stand behind our product.
Airhole
Every breath-hole mask on the hill started here. In 2006, Canadian pros and Wildcats Chris Brown and Kale Stephens cut up old jackets on a grandma's sewing machine and built the first Airhole. Twenty years later, Terje Haakonsen still wears the original.
Sandbox
When Whistler made helmets mandatory in the park in 2007, riders needed one they'd actually want to wear. Seymour Kid Kevin Sansalone built it. The Sandbox Classic has a clean profile, a signature brim and certified protection, and it's still the helmet riders choose.
Transform
In 2007, snowboarder Tom Kingsnorth got tired of gloves that looked loud and fell apart fast, so he started making his own. Nearly two decades later Tom still designs every glove, Eero Ettala and Henna Ikola ride their own pro models, and the KO mitt is the one riders keep coming back for.
Since 2002
Since 2006
Since 2007
Since 2007
Endeavor
Endeavor has been rider-owned since 2002, when Canadian pro and Wildcat Max Jenke founded it in Vancouver. We build boards to last and work with artists to make them worth looking at, season after season. We stand behind our product.
Airhole
Every breath-hole mask on the hill started here. In 2006, Canadian pros and Wildcats Chris Brown and Kale Stephens cut up old jackets on a grandma's sewing machine and built the first Airhole. Twenty years later, Terje Haakonsen still wears the original.
Sandbox
When Whistler made helmets mandatory in the park in 2007, riders needed one they'd actually want to wear. Seymour Kid Kevin Sansalone built it. The Sandbox Classic has a clean profile, a signature brim and certified protection, and it's still the helmet riders choose.
Transform
In 2007, snowboarder Tom Kingsnorth got tired of gloves that looked loud and fell apart fast, so he started making his own. Nearly two decades later Tom still designs every glove, Eero Ettala and Henna Ikola ride their own pro models, and the KO mitt is the one riders keep coming back for.
From the Wildcat crew to four brands
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1991
First legit board
Gnu Kaos with Elfgen Bindings from the Boardroom on West 4th for 12th birthday.
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1993
Obsession kicks in
Swamphouse store trampoline training in East Van to slushy laps on Collins at Cypress.
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1995
Summers on Horstmann Glacier
Snaking Craig Kelly's World Snowboard Camp on the glacier, Blackcomb, Whistler.
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1996
Mt. Hood Summers to Heli Laps
Option Snowboards hooked up opportunities I'll never forget with Rob Dow and Devun Walsh.
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1998
Lil' Bastards
First year out of high school, going to university part time, and being part of the Wildcat crew.
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April 1998
Cover of Blunt
Blunt magazine, issue 22. The last issue ever published.
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1998–1999
Backcountry laps in Whistler and Mt. Seymour
Cab corks, half-cabs and frontside 360s.
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1999
Seymour Peak
Filming with the Wildcats.
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1999
Sunset Wildcat
The view never gets old.
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1999
End of Season
Mt. Seymour to close the season off.
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September 1999
Cover of Transworld SNOWboarding
Transworld SNOWboarding, September 1999.
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2002
Endeavor starts
Founded in Vancouver, rider-owned from day one. The core mission - we had to sand our own cores otherwise we had no boards.
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2003
Filming for Wildcat Movies
Clips from Diary.
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2006
Airhole
The first breath-hole mask, sewn from old jackets by Wildcats Chris Brown and Kale Stephens.
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2007
Sandbox and Transform
A helmet riders want to wear created by Seymour Kid Kevin Sansalone, and gloves that last by Brit rider Tom Kingsnorth.
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2022
Certified B Corp
Independently verified, and re-certified since.
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October 2023
Legacy
The whole story on film, from the first board to the Wildcats to Endeavor. Released on YouTube 6 October 2023.
How we make things
We don't hide how our gear is made. The first Airhole was cut from old jackets on a sewing machine, and twenty years on the original hole still sits in the line next to the laser-cut mouth. Our Pro boards carry Phonon: carbon and fibreglass laminated in one continuous pass in Magog, Quebec, and weight for weight stronger than aluminum and steel.
Who we make it with
Our riders and artists get real freedom. Terje Haakonsen still wears the original Airhole. Eero Ettala and Henna Ikola ride their own Transform pro models. Yuto Miyamura chose the graphic on his signature Sandbox helmet. On Endeavor: Will Kovacic, Mason Mashon, Jaba Skhvediani and Adrian Formella, and Maks Eidelson, the artist behind 14 of our board graphics.
How we stand behind it
Our warranty is one year. We've never used it as an excuse.
Certified B Corp since 2022
B Lab checks how we treat our people, our community and the planet, and we re-certify to keep it.
See our scorecard
Behind the scenes
Follow @endeavordesigninc for the work behind the four brands: sampling, the office, the warehouse, factory visits, shoots, trade shows and the people.
Got a story about your board, your mask, your lid or your gloves? Tag us there.